Learn Success With Randy Brown

Do it right the first time, stoopit.

Mid-Year Status & Earnings Report

Most of the Make Money On The Internet blogs post their earnings and bragging-rights each month so everyone knows that their blog is still worth reading.  Up thru the end of 2007 I also posted earnings monthly, but since my blog isn’t really a “make money online” type blog, I decided to stop publishing our monthly earnings reports.

Based on a few comments posted here in the blog, and several email/contacts that i’ve received, it seems that many readers are still interested in our success and progress at the site – so I’ve decided to post a quick status report for the first part of 2008 (January 1 through July 31):

Traffic Jan 1 2008 – July 31 2008:

Traffic has remained mostly on a slight upward trend – despite the GoogleSlap we had to deal with back in June.

  • Total Visitors: 2,260,483
  • Total PageViews: 5,728,988

Earnings:

Earnings have remained steady and ahead of 2007.  And even though we ran into problems with PayPal, that turned out to be a blessing is disguise – resulting in April 2008 being our best earning-month ever, breaking $14k.  Adsense earnings have been slightly down from 2007 because we aren’t generating the kind of revenue from Firefox Referrals that we were in 2006 and 2007 – and with the upcoming retirement of Firefox referrals Adsense earnings will drop even more for the second-half of the year.  My long-term plan is to shift a greater percentage of earnings away from Premium Memberships and into PPC earnings, which are generated by anonymous visitors at the site.  Premium Membership income is too volatile and I would like to get back to rewarding members with more “free” Premium Membership based on contributing content to the site.   Increasing PPC income will require increasing overall traffic, optimizing existing PPC systems like Adsense and Kontera, exploring new PPC programs such as Microsoft’s upcoming PPC competitor to Adsense and more ‘work’ in general..

Expenses for 2008 have been low:  Still no advertising expenses, a few server-issues that required expert (paid) help, regular monthly server/bandwidth bills and a server upgrade – all totaling just under $4k so far this year.

Earnings Breakdown Jan – July 2008:

  • Premium Memberships: $37k
  • Adsense: $13k
  • Kontera: $9k
  • Affiliate Sales: $3k

In 2007 total earnings came in at just under $80k, and we’ll probably surpass that by the end of Sept 2008 – we’re shooting to break $100k by the end of 2008.

But I still haven’t quit my day-job..

Categories: The Site
Matt Varney (2 comments)

I find it cool that you share your website’s financial information. Almost nobody shares it so it’s difficult to compare what a site is making versus what a comparable site is making.


thanks!
Matt

28 August 08 at 19:39
gowtham (1 comments)

sir,i want to know some details and how i can post my adds n this google addsense..and how i can earn…coul u mail me,.

9 October 08 at 00:36
Jackie (1 comments)

Interesting info, just proves it’s there if you want to work hard for it!

9 October 08 at 01:52